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Akoya

Akoya streamlines itinerary planning and enhances the travel experience through intelligent automation. Their goal is to provide accessible, useful travel recommendations, and we built a precise yet expressive solution in close collaboration.

YEAR

2024

CLIENT

Akoya

SCOPE

traveldesign

PLATFORM

Web, iOS, Android

The Challenge

Akoya faced the challenge of delivering truly personalized trip planning while keeping the experience engaging. Traditional tools often produce generic itineraries and lack interactive exploration, making it difficult to adapt recommendations to individual traveler preferences.

Our Solution

We designed a two-part solution that transforms how users plan and experience travel—combining personalization with immersive exploration to drive engagement, retention, and market differentiation.

Personalized Trip Planning (Trip Planner)

Trip Planner simplifies the travel planning process by generating tailored itineraries based on user inputs such as destination and age. The platform curates recommendations for places to visit, local cuisine to explore, and suitable accommodations, ensuring every trip feels relevant and personalized.

By removing the friction of manual research and offering recommendations aligned with user preferences and demographics, Trip Planner delivers a seamless and intuitive planning experience. This results in higher user satisfaction, improved engagement, and increased client acquisition and retention for Aokya's services.

Engaging Virtual Exploration (Mirage)

Mirage extends the travel experience beyond planning by offering an immersive, museum-like virtual exploration of destinations. Users select a city and define their interests, enabling them to discover landmarks, history, and cultural highlights through rich visual content and detailed insights.

This interactive exploration allows users to connect emotionally with destinations before visiting, enhancing discovery and inspiration. Mirage creates a strong competitive advantage by differentiating the platform through experiential storytelling, ultimately increasing the likelihood of capturing and retaining market share.

Outcomes

The project resulted in the successful delivery of a robust MVP that met client requirements and enabled real-user testing and feedback. Continuous stakeholder involvement throughout the process ensured alignment, collaboration, and confidence in the final solution.

Background
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